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New Tools and Technologies

Technorati Launches Twittorati

July 30, 2009

by Jennifer McClure

Technorati just announced the launch of Twittorati. According to Technorati, "Twittorati is where the blogosphere meets the Twittersphere: what top bloggers are tweeting about, and how these trends compare to blogosphere trends. You’ll be able to filter tweets by topic, see the most tweeted blog posts, and compare leading blogosphere and Twitter trends." Twittorati is featuring the Technorati Top 100 Bloggers at launch, but will expand to include the many more authors in the active blogosphere. You can find the Twitter content most relevant to you, compare the day’s top blog and hash tags to see the hottest topics in both spheres, as well as see the most popular links that are being tweeted and which blogs are linking to them. Writer pages display each tweeter’s blogs and Twitter information and Technorati Authority.

Popularity: 44% [?]

Jennifer McClure Jennifer McClure is the executive director of the Society for New Communications Research, a global, nonprofit 501(c)(3) think tank dedicated to the advanced study of new communications tools, technologies and emerging modes of communication, and their effect on traditional media, professional communications, business and society. Her 20-year career includes work in all facets of professional communications, including market and media research, journalism and publishing, PR and marketing consultation. She is also the co-founder and producer of New Communications Forum. Ms. McClure was co-founder and CEO of Albrycht McClure & Partners, a strategic communications firm, PR manager for ZD Events, worked for Ketchum Public Relations, and did a brief stint with Young & Rubicam. Prior to relocating to California, she managed her own PR/marketing consulting firm in New York. She was also a newspaper reporter and a co-producer/co-host of a weekly community affairs radio program in the Hudson Valley region of New York. She was the vice president of research and publishing for New Electronic Media Science (NEMS), a media/marketing research and consulting firm, and was managing editor of the firm’s newsletter “The Marketing Pulse.” She has been honored with the Eclat Award for Marketing Excellence; is a graduate of Sarah Lawrence College, holds a certificate in nonprofit management, and is currently pursuing a masters degree at Stanford University. Jen McClure serves on the strategic advisory board of HDI, the world’s largest membership association for the IT service and support industry. She is based in the Silicon Valley, where she lives with husband and son. Jennifer McClure may be contacted at jmcclure@sncr.org.

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